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| Client Profiles: |
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BRP's innovation and passion are at the heart of: their commitment, their products, and their brands. Whether it be Sea-Doo watercraft and sport boats, Ski-Doo® snowmobiles, Can-Am™ ATVs, or Spyder Roadsters®, these values come alive on the snow, on the water, and off-road to deliver the most extraordinary recreational experience. Powertex was recruited to help BRP build an online store to provide dealers and retail visitors with branded merchandise representing the above brands.
The program was developed to offer branded merchandise in a multi-lingual setting, and with customized items available to dealers only. One of the most ground-breaking features is the dealer-only live customization previews. When a dealer enters a custom imprint, or chooses their custom design, the item preview changes show a "live preview" of the finished product. This has allowed their dealers a simple method of ordering customized clothing and headwear, while being able to see a sample of the finished product before ordering.
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The GM Dealer Collection is designed to increase brand
awareness for GM Dealers by providing Dealer-customized apparel, headwear and accessories. Through the program website GM-approved dealers can go online to order branded merchandise customized with their own dealer information custom-printed or embroidered on most every item. Powertex, as an official licensee of General Motors, offers branded items from seven of GM's flagship brands; including Cadillac, Camaro, and Chevy.
This program model has proven flexible, and has been implemented in a number of corporations who have many retail or dealer locations, and need to be able to offer top-quality, competitively priced branded promotional products while maintaining total brand control. Other services we provide for the program are; dedicated customer service and support, quick-turn customized production, marketing and design support, sourcing, warehousing, and distribution.
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A truly full-service and comprehensive program, the Shop Mathews Inc. promotional branding initiative utilizes almost every single Powertex Group Value-Added Service in order to grow their brand presence. This program features, at its core, an online store that caters to: Retail clients, the Mathews Retailer Network, and Corporate members.
All customer groups can either log in to the online store, (Retailer and Corporate Customers get special pricing) or place orders directly over the phone courtesy of our dedicated customer service representatives. The whole program is not only supplemented by our standard core services (i.e. design, sourcing, warehousing, fulfillment), but a whole host of extended services such as online garment customization, full web/email marketing solutions, outbound retailer relations and sales calls, live event and display and banner support, promotional video/commercial production, and more...
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Evinrude, a top international distributor of recreational boat motors, provides their customers promotional branded merchandise through a custom online portal. Powertex Group teamed up with Evinrude to provide a unique and functional online shopping experience. Through the site, Powertex currently provides promotional branded merchandise to retail customers and dealers alike.
Powertex provides dedicated customer support, warehousing and custom pick and pack distribution for this program. From start to finish we provide a seamless, transparent order and fulfillment process. The benefits to Evinrude include, increased brand exposure, a better method for quickly and efficiently ordering branded merchandise for the client, and a way to consistently monitor and manage dealer promotional item inventory and order fulfillment.
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Mountain Dew runs many promotions throughout the year, and many of them are quite complicated in nature. When they were running a promotion targeted towards their primary point of sale locations in North America and Canada, they needed a provider, and Powertex was there to provide assistance. With this program, Mountain Dew distributes coupons to their point of sales locations, each with a unique coupon code. These are, in turn, filled out and sent back to be redeemed for customized shirts with a custom location name printed on them. When the coupons are received, they are entered into a database created specifically for the program, where the coupon codes and order information (including shirt sizes and custom imprint) are recorded.
Powertex then produces the garments, customizes them, and distributes them to the proper location. The order status is available throughout the production process, thanks to a custom tracking program built by Powertex, ensuring a minimum of order fulfillment errors, while maintaining complete accountability throughout the fulfillment process.
Through coordination and teamwork, Mountain Dew and Powertex have devised a program that simply and efficiently provides branded merchandise to the point of sale partners who need them. |
| At Powertex Group, we never consider our job done until we provide a total customer experience. Put our customer service expertise to work for you today. Call us today at 1.800.588.7111. |
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